Lessons from the recession: Where customer service and support investments yield higher returns for communications and high-tech companies

Posted in white papers and articles on 24 June 2010 by Leon Paternoster
add a comment to this article

2010 research conducted by Accenture into the effect of customer experience investment in communications and high-tech (CHT) companies.

The research concludes that vendors and customers agree that spending has been cut in this area. However, while vendors believe their actions have improved customer experience, customers disagree.

Download the PDF report (2.1MB).

Comments

    Find out about organisational membership

    Improve customer satisfaction, employee engagement and bottom line performance. Find out how membership can benefit your organisation.

    Keep updated

    This page is only accessible to Institute members.
    Website Feedback