Collaboration with customers is a market-changing trend that organisations would do well to tap intoread more
Organisations can use nudge theory to gain valuable insight into customer behaviour and needsread more
Putting yourself in your customers’ shoes is the best way to ensure customer satisfaction surveys generate feedback you can use. Here are five tips on how to adopt a customer mindsetread more
Stephen Hampshire explains how generational theory can help organisations stay one step ahead of customer expectationsread more
Metro Bank’s chief executive reveals how a unique relationship with customers who believe in its ethos can drive a business forwardread more
Stephen Hampshire argues that customer satisfaction surveys can help organisations make significant improvements to service levels, but only if they motivate employees to take actionread more
We consider current customer satisfaction trends in local public servicesread more
Sales can provide a great boost for retailers, but the gains are likely to be short-term if they’re not backed up with well thought-through customer serviceread more
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