25th Jul 2015
Jo Causon, CEO of The Institute of Customer Service, outlines what businesses want from tomorrow's Budget.
"We already know that job creation and apprenticeships are a key priority for this Government, but with 78 percent of UK GDP generated by the service sector and around 3 in 4 jobs involving direct contact with customers, greater attention must be given to the interpersonal skills that win or lose business."In an economy dominated by relationships, a sustained focus on improving the customer experience is essential to generate revenue for The Treasury and help drive down our debt levels. If customer satisfaction continues on its current trajectory, consumers will be less inclined to buy so we need support and incentives to encourage the development of core skills at every stage of an employee's career."
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The Institute of Customer Service is the professional body for customer service delivering tangible benefit to organisations and individuals so that our customers can improve their customers' experience and their own business performance. The Institute is a membership body with a community of over 400 organisational members - from the private, public and third sectors - and over 5,000 individual memberships.
For more information about the Institute of Customer Service go to www.instituteofcustomerservice.com