Skip to content
Developing customer service management capability

Foundations in Customer Service Management is an activity-based improvement course, ideal for team leaders and managers seeking to build a practical understanding of the knowledge, skills, and expertise required to effectively manage and improve customer service performance.

This certificate course has been designed to support those who are responsible for overseeing service delivery and leading teams, helping them to build confidence, capability and consistency in their management approach across a range of customer service environments.

Underpinned by The Institute’s model for Service Excellence, it enables participants to explore the key elements of effective service management – including strategy and leadership, building culture and engagement and operational delivery, and to understand how these contribute to consistent service excellence.

The course also includes a work-based assignment, requiring delegates to develop and present a Service Improvement Plan focused on improving customer service performance within their team. Delegates will receive a certificate upon successful completion of the course.

Enquire here
Our scheduled courses:
Practical and interactive session
Individual feedback
Networking opportunity
Useful tips and insights
Delivered by Institute experts
Finish with a certificate
Apply learning via work-based assignment

Can be delivered exclusively for your organisation (virtually or in person) or booked via our scheduled open courses – for in house delivery, contact your Client Development Director.

Book here

Delivery:

Online and in-person

Level:

Certificate

Duration:

2.5 days

Audience:

Frontline employees, managers, HODs

Next open course:

Day 1: 9 Feb ’27
Day 2: 10 Feb ’27
Day 3: 23 Feb ’27

Closing date:

11 January 2027

Our members who have undertaken this course include:
Course content:

The comprehensive course will allow participants into the core aspects of service excellence, from understanding the strategic importance of customer service and aligning organisational culture and values, to mastering the intricacies of effective service delivery and complaint handling.

Delivering the strategy and driving the culture of CX

The processes and tools driving service excellence

Leading through a customer focussed team and environment

Building a service improvement plan

| Day 1
  • Introduction and overview
  • Role of a Service Manager
  • Strategy and culture of service excellence
  • Elements of service excellence
| Day 2
  • Leading and managing for service excellence
  • Service improvement plans
  • Continuing leadership and management development
| Day 3 (half day)
  • Share best practice, ideas and insights from your learning – including presenting your final assignment with the rest of the group
Customer Service Essentials - Key outcomes
What you will achieve:
  • Understand how the organisation’s purpose, strategy and culture drives the service experience delivered by their team 
  • Create a customer focused culture within the team 
  • Lead, coach, inspire and empower the team to deliver service excellence 
  • Use emotional intelligence and communication skills to drive service excellence through team delivery 
  • Measure service excellence, complaint handling, service recovery and continuous improvement 
6500
professional qualifications undertaken through the Academy
18000
professionals trained via our workshops & courses
10000
certificates issued via our TrainingMark accreditation
What our members have to say about this course:

“The course has certainly made me more aware of what stops us delivering customer excellence at times, and reflect on my own position. It’s been great taking time out and implementing new service plans.”

– Persimmon Homes –

“I found day 2 particularly useful and really benefited from the content discussed there. The assessment was different, raised the level of expectation for understanding the content and expressing that.”

– Gamma Telecoms –

“Brilliant course, would recommend to colleagues looking to enhance their customer service skills.”

– National Highways –
Frequently asked questions

A reliable internet connection, a laptop/computer with a microphone and camera; paper and pen for notetaking.

An Academy Learning & Development Consultant. You can see who our experts are here.

Your environment – ensure you are in a comfortable location and remove any distractions. Make sure you have tested your connection to Zoom. 

Our courses are only open to members – find out more about becoming a member here.

There may be others attending from other member organisations, presenting an opportunity to network and share thoughts and ideas on the subject. 

For further information, check out the below:
Training
Courses
Back To Top
Your Cart

Your cart is empty.

No results found...