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David leads The Institute’s marketing, communications, product development and public policy. A strategic marketer, with multisector experience, he drives results by focusing on the purpose and values of The Institute, combined with a deep understanding of our members and their customers.

Having joined in 2018, David uses data and technology combined with good old-fashioned storytelling to communicate the work and ambitions of The Institute in a personal and emotive way.

Over 20 years of marketing and leadership experience includes co-founding a marketing agency in 2002 (since acquired by Havas), leading marcomms for a group of recruitment and professional services businesses from 2014.

Award win highlights include Work of the Year at the RAD Awards (for JP Morgan work) and Best B2B Website (for at the Episerver Awards.

David enjoys cycling, live music and being a dad. He also loves (when he is able!) travelling the UK and Europe watching Liverpool Football Club.

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